Archive September 2019

Forget “career hacks”… Here’s the real key to career success that almost no one is talking about.

Forget “career hacks”… Here’s the real key to career success that almost no one is talking about.

We live in a world of ‘quick-starts’, ‘how-to-guides’, ‘career hacks’. This article is none of those. It’s a different kind of success story. And a powerful lesson on how to get ahead in health, fitness, and wellness, or any other field.

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Success secrets.

Productivity hacks.

Tips, tricks, and quick formulas.

I’m often asked to share these as advice; the requests come when I’m being interviewed on podcasts, speaking at conferences, talking to journalists.

People who want to get ahead in health and fitness — or just about any other field — want to know:

How did you go from starting a health and fitness website with your buddy…

… to running a 200-million dollar company with about 100 team members and over 100,000 clients across 120 countries.

… to advising companies like Apple, Equinox, Nike, and Titleist.

… to being selected as one of the smartest/most influential people in the field?

And they really want to know:

What tip, method, shortcut do you recommend to help others do the same?

As you can probably tell, I’m not a big fan of these kinds of questions.

Can’t blame people for asking, though.

After all, I also want to learn from the people who’ve gone before me, the people who’ve succeeded in the way I hope to succeed.

But here’s the problem:

I could rhyme off a bunch of tips about my morning routine that allow me to run a business while being a father of four. But I don’t think they’ll matter much unless you’re also a father of four and already running a successful business.

Likewise, I don’t believe it was magical morning routines, or growth hacks, or tricks and tips that put me on the road to success in the first place.

In fact, I think it was something completely different.

Something that isn’t often talked about.

I call it “going down the rabbit hole”.

I remember it like it was yesterday.

It was a fresh Autumn day.

I was 21 years old, it was my first semester away at University, and I had an appointment with my first-ever guidance counselor.

I was ambitious, I had big goals, and I was excited to get some advice on how to plan my future.

I assumed the meeting would go something like this: He’d listen to me talk about my passions, about my goals, and he’d help me create an academic plan. Maybe even make suggestions for volunteer or internship opportunities.

As I gushed about my love for all things exercise and nutrition, about how it was my goal to have a successful career working with pro sports teams, athletes, and exercisers looking to eat, move, and live better, his face was stolid.

I was completely unprepared for what he said next:

“That’s nice… but there’s not much of a career in that for you. We have to be realistic here. There are too few jobs and the chances you’ll get one of them is almost zero. You’re a smart guy. Why don’t we sign you up for Pre-Med? Med school will be a great path for you.”

I walked out, head down, backpack dragging the ground behind me.

Days went by and, yes, the fog eventually lifted.

I figured… maybe he was wrong. Maybe I needed a second opinion. So, over the next few weeks, I asked around. Looking for a glimmer of hope.

Almost everyone gave the same advice.

Be sensible. Become a doctor. Forget this weird exercise obsession.

I was a 21-year-old from a blue-collar immigrant family. Who was I to not take advice from all these educated people? So I did the responsible, sensible thing. I signed up for Pre-Med, and I plotted my course to medical school.

At the same time, a part of me was mad. Really mad.

Who were they to tell me what my potential was? To squash my dream?

So, partly out of spite, but mostly out of this magnetic draw I felt towards health and fitness, sport and performance, I began living a double life.

I scraped together every dollar I had. During evenings and weekends I attended seminars covering fitness, nutrition, and sport related topics. I read everything. I wrote articles for free; I volunteered with gyms and sports teams.

Throughout, I still fully expected to attend med school.

But, eventually, some strange and interesting paths opened up.

I found a peer group that was passionate about the things I was interested in. (Surprise: I didn’t find them in my 4th year Chemistry and Physics classes.) And I stumbled upon formal and informal mentors.

Almost magically, more opportunities appeared, including offers to attend grad school in Exercise Science and Nutritional Biochemistry. Invitations to coach high-level athletes. Contracts to write for influential publications.

Still, after graduating with my Pre-Med degree (and minors in Philosophy and Psychology), it was no small feat to turn down the Med School offers. The voices were still in my head. But I did.

And instead of going to Med School…

I fell down the health, fitness, and nutrition rabbit hole.

Here’s what I’ve come to realize:

Before Doctor Berardi, before Precision Nutrition, before I could have ever seen where it all would take me, I did something that many people felt unwise: I followed my passion.

Not because it was part of some master plan. But because everything I learned about health, fitness and nutrition made me want to learn more.

So, although I didn’t quit my day job, I didn’t quit dreaming either.

Instead of fighting my own intrinsic motivation, I went with it.

Instead of paddling upstream, I went with the current.

I rode the horses in the direction they were going.

I went down the rabbit hole.

And here I am today.

The hidden costs of having “A Master Plan”.

When it comes to our careers, our relationships, even our health and fitness, we’re often taught to plot very strategically.

Whether it’s from guidance counselors, business advisors, teachers, courses, e-books, blogs, podcasts, well-intentioned parents, or (seemingly) the whole Internet, we’re taught that we need to plan our path down to every step.

(“Life hackers” and proponents of “accelerated learning” teach us that we can even leapfrog a few of these steps. Bonus!)

So, that’s what we do.

We make checklists, knock off each item, rush to completion, and pray that our calculated maneuvering will lead to success or accomplishment or connection (or whatever we think we’ll need to feel happy).

Unfortunately, this particular approach may have a cost.

It might prevent us from experiencing some of the best, brightest, and most unexpectedly rewarding moments in life.

Even worse, it might prevent us from deep learning and mastery, which has been proven to give us satisfaction, meaning, and, if you’re a competitive person, a “leg up on the competition”.

Here’s an approach I like much better.

I’ve found that there’s tremendous joy — and surprising, unexpected rewards — that come from “going down the rabbit hole”.

From looking deeply, intensely at something you’re really passionate about.

From learning everything you can about it.

And from going “all in”.

If there is a formula for the kind of success most people want, even if they don’t know what that looks like yet, it might be something like this:

Strong personal mission
          +
High competency
          +
System for execution
          =
Personal and career satisfaction

Have a look around.

You’ll find there’s almost nothing more powerful than someone with a deeply held motivation to do their work plus high level of skill plus a blueprint or system for executing every day.

Most people (in any field) have only one or two of those.

In some cases, that might be enough.

However, if you have all three, you’ll be amazed at what happens.

It doesn’t even matter where you’re starting from, or in what career you begin.

It’s interesting to note that most of the people on the Precision Nutrition team started in totally different fields:

  • Precision Nutrition co-founder Phil Caravaggio:
    Started as a software engineer.
  • Curriculum developer Krista Scott-Dixon:
    Started as a college professor in a different field.
  • Coach and exercise director Craig Weller:
    Started in the Navy special operations forces.
  • Coach and client care specialist Krista Schaus:
    Started as a police officer.
  • Coach Brian St. Pierre:
    Started at his dad’s paint store.
  • Client care specialist Sarah Masi:
    Started in a house cleaning business.

Then there are the thousands of Precision Nutrition Certification graduates.

In the last 6 months I’ve met:

  • mothers coaching online while on maternity leave,
  • graduates fresh out of school ready to do something meaningful,
  • boomers coming out of retirement to give something back,
  • surgeons dropping their scalpels and turning to preventative care,
  • investment bankers leaving the financial world, and helping others lead healthier lives.

None of these folks would have guessed their future would include working in health and fitness, coaching clients, and changing lives.

But here they are today.

And let’s not forget the reason they’re here…

Each did something that most people don’t.

They went “all in” on learning about their passion.

Even before they quit their day jobs.

Even before deciding:

“Yes, this is going to be my next career!”

They learned everything there is to know for the sheer joy of it. They talked to the best experts. They did courses and certifications.

They went down the rabbit hole.

And they had a blast doing it.

Then came the unintended, unexpected rewards.

The inevitable paths and opportunities that seem to magically appear; the stuff you can’t possibly know about when you’re just starting out.

Stuff like:

  • The satisfaction of learning everything there is to know about something meaningful to you.
  • The deep personal pride that comes from putting in countless hours and finally mastering that thing.
  • The surprising career paths that spring up, almost magically, opportunities you never knew existed or never considered right for you, and
  • The unexpected joy you never thought you could get from work.

However, that’s all stuff for later.

For now, you just have to start, from wherever you are.

Take whatever your passion is, whatever you’re excited about, whatever you’re hesitating on, whatever your inner voice tells you to explore and…

…go explore THAT thing.

Go down the rabbit hole.

You won’t be worse off.

Chances are, it’ll change your life.

What to do next:
Some tips from Precision Nutrition

1. ‘Fess up to yourself.

You probably already know what that ‘thing’ is; the one that lights you up and makes you tick.

It’s the thing you can’t stop reading about and researching, just for fun, even when it’s late at night and you know it’s really time to go to bed.

It’s the thing you can’t stop talking about… maybe the thing you’re driving your family members nuts about because you just can’t shut up about it.

It’s the thing you’re totally hooked on. You can’t get enough. You might even say you’re a little bit obsessed.

That thing? Embrace it.

You don’t necessarily have to plan a career change or do anything drastic. Just give yourself permission to ‘go down the rabbit hole’ of learning, exploration and experimentation.

2. Look for role models.

Who’s already doing what you would like to be doing? Who is inspiring or fascinating to you?

Watch for the people who are involved in the field or a subject that interests you.

Is there a way to learn from them, watch them, talk with them, or ask questions?

Don’t just expect them to give you the magic formula. But take advantage of every opportunity to observe and learn.

And don’t discount people who aren’t on Instagram or getting all the attention, either. Ask yourself: Who else is working in this industry? Who else can I learn from?

Cast a wide net. Aim to observe and learn all you can.

3. Put your hand up.

Look for opportunities to ask questions, get feedback, and learn all you can.

Attend a lecture and participate in the Q&A.

Write letters to your role models.

Volunteer.

Do stuff: Write articles, join projects, conduct experiments. Do it for free, in your spare time. Do it in the name of learning, and for the joy of it.

Don’t worry too much about the payoff now. Just plant the seeds.

4. Continue your education.

Education doesn’t just have to come from traditional schooling (not that there’s anything wrong with that). These days, plenty of options are available, for just about any industry.

If you ask me, there’s never been a better time to learn anything. Courses, books, certifications, master classes… the world is your educational oyster.

The trick: choose educational opportunities from places that are proven, who you trust and respect. Take your time and do your research.

And then, after you’ve signed up, make sure to show up.

And go all in.

What if you could make a real difference in the lives of others—and never feel confused about nutrition again?

When it comes to better health and fitness, focusing on nutrition is the most important and effective step. But there’s a big problem: Most people don’t feel qualified to coach nutrition.

That’s where we come in. If you’d like to learn everything you can about nutrition—especially how to use it to help yourself and others—consider the Precision Nutrition Level 1 Certification.  The next group kicks off shortly.

What’s it all about?

The Precision Nutrition Level 1 Certification is the world’s most respected nutrition education program. It gives you the knowledge, systems, and tools you need to feel confident and qualified to coach nutrition with anyone.

Developed over 15 years, and proven with over 100,000 clients, the Precision Nutrition curriculum stands alone as the authority on the science of nutritionand the art of coaching.

Whether you’re already mid-career, or just starting out, the PN Level 1 Certification is your springboard to a deeper understanding of nutrition, the authority to coach it, and the ability to turn what you know into results—for yourself and your clients.

[Of course, if you’re already a student or graduate of the Level 1 Certification, check out our Level 2 Certification Master Class. It’s an exclusive, year-long mentorship designed for elite professionals looking to master the art of coaching and be part of the top 1% of health and fitness coaches in the world.]

Interested? Add your name to the presale list. You’ll save up to 44% and secure your spot 24 hours before everyone else.

We’re opening spots in the brand-new Precision Nutrition Level 1 Certification on Wednesday, October 2nd.

If you want to find out more, we’ve set up the following presale list, which gives you two advantages.

  • Lock in your one-time special discount—and save up to 44%. We like to reward people who are eager to boost their credentials and are ready to commit to getting the education they need. So we’re offering a discount of up to 44% off the general price when you sign up for the presale list. Remember: After October, you’ll never see this price again.
  • Sign up 24 hours before the general public and increase your chances of getting a spot. We only open the certification program twice per year. Due to high demand, spots in the program are limited and have historically sold out in hours. But when you sign up for the presale list, we’ll give you the opportunity to register a full 24 hours before anyone else.

If you’re ready for a deeper understanding of nutrition, the authority to coach it, and the ability to turn what you know into results… this is your chance to see what the world’s top professional nutrition coaching system can do for you.

The post Forget “career hacks”… Here’s the real key to career success that almost no one is talking about. appeared first on Precision Nutrition.

Level 1: The ‘deep health’ coaching secret that transforms short-term fitness goals into life-changing results.

Level 1: The ‘deep health’ coaching secret that transforms short-term fitness goals into life-changing results.

Losing 10 pounds. Running a half marathon. Getting six-pack abs. How do you turn short-term client goals into something meaningful, sustainable, and inspiring? Enter: deep health coaching, the revolutionary method that gets your clients the results they want, plus the results they need.

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Are you truly transforming your clients’ health?

Are you helping them thrive, in all aspects of life?

Sure, you may be helping them boost their bench press, feel confident on their beach vacation, or get sidewalk-cracking swole.

But what if we told you food and fitness—the domains of physical health—are only 16 percent of what determines your clients’ success? 

What if you could move beyond “12 week beach bod programs,” or “pre-wedding weight loss,” to something truly meaningful and sustainable, and even more inspiring?

After all… what happens to the beach bod at week 13?

Or by the 10th wedding anniversary?

Can your clients stay at or even grow beyond their goals without feeling deprived, hungry, and miserable?

Without turning food and fitness into a full-time job?

And without backsliding from short-lived pride and mirror selfies into enduring shame and baggy sweatshirts?

Is there a way that YOU can build a sustainable coaching business where you continually help people learn, grow, and improve… without having to constantly hustle new clients or start from scratch over and over?

Where your clients aren’t just okay with the quick-fix results they get… but transformed inside and out, to the point where they rave about you to their friends and family?

What if you could be a coaching alchemist… someone who turns superficial physical goals into substantive life gold?

After working with over 100,000 clients, we believe you can get more ambitious—and be more effective and fulfilled—with an approach that goes far beyond the superficial.

It’s called coaching for deep health.

This is when all domains of health are in sync, instead of just the physical.

It’s not only about how your clients look or perform.

It’s also about how they think, respond, solve problems, and deal with the world around them.

“Wait,” you might say. “I’m all for deep health, but my 4pm is here and they want to lose 20 pounds.”

Perfect.

Coaching for deep health will help you get them there faster and more easily than ever before—in a way that fits their life and is sustainable.

(That’s good for your clients.)

Their results will translate into glowing reviews, lots of referral business, and an invaluable sense of career fulfillment. 

(That’s good for you.)

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The six domains of deep health

Deep health doesn’t come from a pill or an operation.

Deep health comes from a balanced diet of fresh, whole foods. It comes from sufficient exercise combined with genuine rest. It comes from clean air and clean water. It comes from real human connection and sincere emotional expression.

And it comes from living with purpose and joy, and using your life as an expression of these things.

When you coach for deep health, you consider the multi-dimensional thriving of a whole person in their whole life

Not just body fat percentage and blood work, but also factors like how people think, feel, live, and connect to others.

Don’t worry: We’re not suggesting you master psychotherapy, or tackle the human condition.

We are suggesting you understand how healthy eating and lifestyle practices affect every aspect of your client’s well-being. And vice versa.

Here are the six domains of deep health.

These areas of health are deeply entwined and strongly connected.

You probably know how we feel can affect how we eat. (This is, after all, most people’s #1 nutrition challenge.)

You might have also noticed that people with supportive families, strong connections at their gyms, or welcoming fitness communities (such as running or cycling groups) are more likely to show up for their workouts.

Or that people with a clear purpose, self-stories that foster healthy activities, or the willingness to change suffering into action are more likely to stay motivated and succeed.

Every domain of deep health influences eating and exercise behaviors.

That’s what coaching for deep health is all about.

Let’s see how this might look in real life.

Example 1: Your client is a dedicated runner with an injury. 

They can’t run properly, which means they can’t train, and they’re getting deconditioned. That’s the current state of their physical health.

But because of this situation, they’re also:

  • feeling depressed and frustrated (emotional health)
  • lonely and disconnected, missing their weekend run clubs and races (relational health)
  • starting to wonder what the point of anything is (existential health)

Example 2: Your client works long hours at a high-stress job.

They sit at a desk (which affects their physical health via inactivity and back / neck pain), and they don’t get their proper sleep (physical health impact again)

Because of this situation, they’re also:

  • anxious and stressed, answering emails late at night (emotional health)
  • arguing with their partner about working too much (relational health)
  • spending most of their time in a windowless cubicle with takeout food a phone call away (environmental health)
  • on the cusp of a midlife crisis (existential health)

Now… here’s the really cool part:

The problems are connected… but so are the solutions.

Struggling in one domain of deep health usually means struggling in others.

But there’s a flip side here, too.

Improving one domain can also improve others.

This is the power of deep health coaching.

Maybe you help your injured client find alternative activities and mentally manage their pain.

For instance, you might introduce them to water sports or swimming. You help them normalize injury and work on rehab.

They get back to movement. They feel happier. They meet new friends at dragon boating or the local pool.

Or, maybe you give your stressed-out client some relaxation techniques, a bit of mobility work to do at their desk, and the number of a healthy meal delivery service. Plus, you empathize with their challenges.

They calm down a little, move more in their day, concentrate better, and (as a result of better focus and hence productivity) even find time to come home half an hour earlier, which makes their spouse happier.

Winning.

Pull a lever in one domain of deep health, and gears in other domains will also move.

Use the connections between deep health domains to your advantage. If one area is off-limits or temporarily broken, try another one.

Deep health looks different to everyone.

For a young stay-at-home parent, it could be balancing a certain pants size with weekly ice cream night with their kids.

For an elite powerlifter, it might be pushing their bench press without screwing up their shoulders or social life.

For a retiree in their 70s, it may be “mobility over medication”—staying off the blood pressure pills and enjoying long walks with their spouse.

That’s why your clients need coaching that’s individualized and thoughtful.

Deep health isn’t about rules or ideals.

It’s about exploration and invitation.

Explore your clients’ worlds to find areas for growth, improvement, and learning. Then, invite them to do that growth and learning along with you.

This offers you unlimited coaching possibilities… and a long-term, lucrative and fulfilling coaching relationship for both client and coach.

Coach for deep health… and better results

Where do you start?

Easy… just ask your clients. 

They can tell you where they need the most help, or where they want to flourish more.

Don’t think of this process as a diagnosis or an interrogation.

Instead, think of it more like opening a conversation, building a story, and deepening a coaching connection.

You can casually ask one of these questions, or all of them, if you want.

You can ask and intuit in various ways, gathering data from a range of client cues (for instance, their body language).

You can even make these questions part of your progress check-ins, if you like, using the questionnaire below.

(Download a printable copy to use for yourself or your clients.)

As you explore with your client, you’ll both gain valuable awareness.

Your client may start to notice where they’re living out of alignment with their deeper values and goals. Or where one domain is connected to another, in ways they’d never realized. (Example: “Gosh, on days I don’t get exercise, I’m really cranky”.)

Often, this simple awareness is enough to spark a conversation about change.

Or, you can guide clients more deliberately towards noticing what might need their attention. (Example: “I find that clients who have trouble sleeping also have trouble managing their appetite… Does that feel true for you?”)

Of course, as you probably know, telling clients what to do doesn’t work. So instead of evaluating your client’s questionnaire and giving them an “assignment,” ask them:

“What’s on your garbage list?”

These are behaviors you know are total “garbage” for your health, sanity, and well-being—but you do them anyway. Everyone’s got a few.

Weekend overeating, skipping recovery days, and not getting enough sleep are some of the most common garbage list items. But they could also be anything from engaging in negative self-talk to stocking the freezer with ice cream every Friday.

Asking about a client’s garbage list is a quick-and-dirty way to figure out where to prioritize your efforts, and get them on the path to deep health.

But it’s only just the beginning.

If you want to start to truly master this coaching philosophy, read on.

Ask the right questions… to find mind-blowing solutions.

After the initial assessment, you’ll probably have a good working hypothesis about your client’s deep health.

So as a coach, you have two roles to play at this point:

Deep health detective: Investigate. 

  • In which area(s) does it seem like there may be more to uncover?
  • Where is your client struggling most?

Deep health sherpa: Guide. 

  • Don’t “fix,” but enhance your client’s awareness.
  • Collaborate to explore where they can seek help—or come up with their own solutions (with some supportive coaching).

In short: Let your client tell you what they need in order to see results. 

Below is a handy quick-start conversation guide to help you accomplish that. There are a couple ways to use it.

Option 1: Work your way through each question, searching for places where you want to dig deeper. In those areas, use the followup questions to find out more.

Option 2: Skip right to the question that pertains to the area where your client needs the most help. Use the initial question to start a conversation, then dive into the followup questions to get more detailed.

In both cases, you can use the “action-focused thinking” questions to help your client start brainstorming solutions.

They don’t have to make any decisions about how to change things right away, but these questions will help get the process started. 

Deep Health Domain #1

Physical health: “How do you feel physically?”

Sometimes people can tell you clearly and specifically about their food, exercise, health, mobility/pain, and overall recovery.

For instance, maybe they’ll say “I’m freaking exhausted because I work 12-hour shifts. My knees hurt from lots of standing on the job. I have no energy to cook, and so I eat convenience-store crap.”

Great! Now you have a solid direction.

Sometimes they can’t tell you what’s up. Or they’ll say “Meh, okay, I guess.”

If that happens, no problem. Try some of the followup questions below and see what your client says. If you’re not making progress, you can always focus on a different area.

Potential followup questions

  • Learn more about nutrition struggles: “What’s your biggest nutrition challenge right now?
  • Find obstacles to movement: “How do you feel when you exercise?”
  • Action-focused thinking: “What’s keeping you from getting the body you really want?”

Deep Health Domain #2

Emotional health: “How are you doing emotionally?”

This can be difficult to talk about, but it matters. How your client feels emotionally on a day-to-day basis can impact everything from their nutrition habits to their relationships with others.

A quick pro tip: For many of these questions, what your client doesn’t say is almost as important as what they do say.

Look for body language cues, especially if they’re telling an emotionally laden story. Like, if they smile rigidly while saying “I want to kill my boss,” or seem to collapse like a pile of unwashed laundry while saying “I’m so discouraged with my performance.”

If they give you a one-word answer, consider pressing further. Maybe there’s nothing there, but you won’t find out unless you ask.

Potential followup questions

  • Understand their ability to deal with emotions: “Sounds like you had a pretty bad day yesterday. How did you deal with that?”
  • Evaluate general mood: “If you had to describe your overall mood in three words, what would they be?”
  • Action-focused thinking: “What do those three words [above] tell you? Is there anything you’d like to change about your emotional health?”

Deep Health Domain #3

Mental health: “What happened last time you were presented with a big logistical challenge?”

This area is mostly about how well their mind is working. And this question helps clients evaluate their ability to problem-solve, focus, prioritize, and put things in perspective.

You’ll also get a chance to see what their capacity for insight is like. Do they offer any additional reflections about how they handled the situation? Or how they could have handled the situation differently?

A client who’s not doing so hot in this area could be having a hard time focusing at work or constantly forgetting important items on their to-do list. So keep an eye out for signs they could benefit from upping their mental game.

Potential followup questions

  • Search for gaps in organization and mental clarity: “How do you keep track of all the things you have to get done in any given day?”
  • Assess creativity: “Where and when do you have the best ideas?”
  • Action-focused thinking: “What do you think you need in order to have a clearer head?”

Deep Health Domain #4

Existential health: “Why do you want to make changes to your health?”

Existential health refers to having a deeper “why,” or feeling like our actions have meaning.

When we have a strong sense of ourselves and what we’re here to do, we feel worthwhile. Valuing ourselves then affects how we treat our minds, our bodies, and the people around us.

People find meaning in roles as varied as being the best parent they can be to making the world a better place through their work. The important thing is that your client finds meaning in something.

Clearly understanding motivations, or what’s driving the desire to change, is also important. We can change without knowing exactly why we’re doing it, but it helps  to feel like there’s a deeper purpose to the discomfort we’re facing.

And just a heads up, the more times you offer a curious “why?”, the more likely you are to get to the real reason they want to make a change in their life. Practice starting sentences with “I’m wondering about…” and “Why…?”

Potential followup questions

  • Look for overall purpose: “What’s driving you, here? What’s lighting a fire under your butt to do this, or live life in general?”
  • Ask about the “not-why”: “What’s not driving you? What do you not care about doing or having?” (Sometimes it’s easier for people to name what they don’t want, then you can explore the opposite to uncover what they really value.)
  • Gauge their sense of belonging: How do you see yourself fitting into the “big picture?”
  • Action-focused thinking: “What do you think would give your life more meaning? Is there anything you already do that you find meaningful?”

Deep Health Domain #5

Relational health: “Who in your life is supporting you in this health journey?”

Social support is incredibly important to success in a health and fitness journey, so finding out if your client has it can help you better assess their needs.

If your client has someone in mind they know they can rely on for support, it’s a good exercise for them to “notice and name” that person. This question may also help your client realize they need to ask for support from someone close to them, like a partner or spouse.

Relationships may affect your client’s habits without them even realizing it. For example, if their partner prefers to watch TV while eating dinner, it may be more difficult for them to eat slowly and concentrate on their food.

Potential followup questions

  • Probe for meaningful relationships: “It sounds like Person X really matters to you! Can you tell me more about how they support you?”
  • Gauge their sense of belonging: “Where and with who do you feel like you ‘belong?’”
  • Action-focused thinking: “What do you need from the people you’re close to in order to succeed?”

Deep Health Domain #6

Environmental health: “How do your surroundings affect your health?”

Everything from the food in your house to the weather in your city to the political atmosphere in your country is part of your environment.

Being and feeling safe, secure, and supported by your environment enables you to make better choices for your health.

Having access to resources such as healthcare or healthy food is also part of environmental health.

We can’t control some elements of our environment. They’re more structural and systemic, woven into the fabric of our societies. These are called social determinants of health, and include poverty, racism, homophobia, lack of accommodation for disabilities, and displacement (as in the case of refugees).

In any of these situations, it may be very difficult to take steps to change someone’s environment. What can help is to focus on the things you can control wherever possible.

Potential followup questions

  • Determine access to resources: “Is there anything you feel you need in order to reach your goals that you don’t currently have access to?”
  • Evaluate their safety and security: “Where do you feel most comfortable and safe?”
  • Action-focused thinking: “If you could change your environment to help you better meet your goals, how would you do so?”

What to do next…

Look at the big picture.

By now you understand how seemingly unrelated factors, like someone’s relationships and work life, might affect their ability to lose fat, gain muscle, and/or improve their overall health.

So for the best results, assess every client for deep health—even if they have a super-specific aesthetic goal.

Dig for connections.

The social bone is connected to the mental bone, is connected to the physical bone, and so on. Pull a thread of your client’s life with curiosity, assuming that things are related, and see what it unravels.

This also means that small specific things are a microcosm. If a client comes to you with big problems, ask for particular, concrete examples of how those problems manifested. For instance:

Client: I eat terribly.

Coach: Can you tell me a specific situation in the last day or two where you ate terribly? Like one meal, maybe? What was happening then?

And so on.

Collaborate with your client.

Don’t tell, direct, lecture, or immediately jump in with “helpful” suggestions.

Instead: Investigate, together. Ask, learn, listen.

Every client needs a unique approach, and they need to buy in, first. That happens when they feel autonomous and self-determined, and when they get to tell their story without judgement from the coach.

All you have to do to create an individualized plan is to ask the right questions, and listen to the answers.

Remember that coaching is a science, but it’s also an art.

The science of nutrition can get your clients abs. Artful coaching can make their lives better. Combine the two, and you’re setting yourself (and your clients) up for success.

What if you could make a real difference in the lives of others—and never feel confused about nutrition again?

When it comes to better health and fitness, focusing on nutrition is the most important and effective step. But there’s a big problem: Most people don’t feel qualified to coach nutrition, especially in a way that leads to deep health and lasting change.

That’s where we come in. If you’d like to learn everything you can about nutrition—especially how to use it to help yourself and others—consider the Precision Nutrition Level 1 Certification.  The next group kicks off shortly.

What’s it all about?

The Precision Nutrition Level 1 Certification is the world’s most respected nutrition education program. It gives you the knowledge, systems, and tools you need to feel confident and qualified to coach nutrition with anyone.

Developed over 15 years, and proven with over 100,000 clients, the Precision Nutrition curriculum stands alone as the authority on the science of nutrition and the art of coaching.

Whether you’re already mid-career, or just starting out, the PN Level 1 Certification is your springboard to a deeper understanding of nutrition, the authority to coach it, and the ability to turn what you know into results—for yourself and your clients.

[Of course, if you’re already a student or graduate of the Level 1 Certification, check out our Level 2 Certification Master Class. It’s an exclusive, year-long mentorship designed for elite professionals looking to master the art of coaching and be part of the top 1% of health and fitness coaches in the world.]

Interested? Add your name to the presale list. You’ll save up to 44% and secure your spot 24 hours before everyone else.

We’re opening spots in the brand-new Precision Nutrition Level 1 Certification on Wednesday, October 2nd.

If you want to find out more, we’ve set up the following presale list, which gives you two advantages.

  • Lock in your one-time special discount—and save up to 44%. We like to reward people who are eager to boost their credentials and are ready to commit to getting the education they need. So we’re offering a discount of up to 44% off the general price when you sign up for the presale list. Remember: After October, you’ll never see this price again.
  • Sign up 24 hours before the general public and increase your chances of getting a spot. We only open the certification program twice per year. Due to high demand, spots in the program are limited and have historically sold out in hours. But when you sign up for the presale list, we’ll give you the opportunity to register a full 24 hours before anyone else.

If you’re ready for a deeper understanding of nutrition, the authority to coach it, and the ability to turn what you know into results… this is your chance to see what the world’s top professional nutrition coaching system can do for you.

The post Level 1: The ‘deep health’ coaching secret that transforms short-term fitness goals into life-changing results. appeared first on Precision Nutrition.

Exclusive data: Overcome the 8 biggest diet challenges, based on 100,000 client results.

Exclusive data: Overcome the 8 biggest diet challenges, based on 100,000 client results.

“Here’s what you should eat… ”

Tell someone you want to lose weight or improve your nutrition, and this is almost always the first advice you get.

But that’s not, in fact, what the average person says they need the most help with. Not by a longshot.

We know because every year, we ask thousands of new Precision Nutrition clients about their biggest nutrition challenges.

“I don’t know what to eat” doesn’t even crack the top 10.

And year after year, people tend to have the same food frustrations, no matter what new “diet revolution” or “no-fail meal plan” comes along.

You might write that off as human nature. But we’d suggest another possibility:

Many nutrition coaches and diet programs don’t focus enough on solving the real food problems that prevent people from making progress.

Nor do they help people build the fundamental skills they need to sustain any changes they make.

That’s why we’re sharing these secrets from our own clients.

We’ve analyzed their answers and aggregated them into a snapshot of what truly troubles people. The data here are people’s own descriptions of their real-life nutrition struggles and stressors.

More importantly, we’ve also included real-life strategies—developed, tested, and refined while working with over 100,000 clients—that you (or your clients) can use to face and overcome your healthy eating obstacles for good.

The diet problems that drive people crazy

As you can see, “I don’t know what I should eat” is near the bottom of the list. Yet that’s the nutrition challenge most people—including coaches—obsess over.

Of course, what you eat matters for all kinds of reasons: appetite control, proper nutrition, optimal performance, and so on. But “what to eat” probably isn’t the #1 thing holding you (or your clients) back.

Most people kinda-sorta know what they should be eating.

You’ve probably never said “I really shouldn’t eat this,” right before downing a big bowl of spinach. More likely, you utter those words as you dive headfirst into a bowl of salted caramel ice cream.

If you’re looking for a long-term fix to these top-ranking problems, more nutrition knowledge probably isn’t the answer. Neither is a meal plan. Or a new set of macros.

No, if you’re struggling with your food, eating, and exercise habits, you probably need help with your behaviors, especially being consistent with crucial fundamentals. (We call these “Level 1” practices, and we’ll introduce you to them throughout this article.)

According to our incoming clients, their most-pressing nutrition problems boil down to this:

How do they stop overeating and, at the same time, find convenient, practical, and satisfying ways to enjoy foods that best nourish their bodies?

Easy problems to solve? No.

Are they solvable? Absolutely.

With that in mind, here are the 8 biggest nutrition challenges*, along with proven strategies you can use to make better choices, and get better results.

Don’t try to tackle all these challenges at once. That rarely works.

Instead, choose just one. Focus on it for two or three weeks.

When you feel ready to take on more, select another area that needs some TLC, and give it your full attention.

You can make incredible, lasting progress this way. We know, because we’ve seen it happen with thousands of real clients.

Now it’s your turn. 

* We’ve combined closely-related categories.

Nutrition Challenge #1: “I can’t stop stress/emotional eating.”

More than 60 percent of our new clients list emotional/stress eating as a major nutrition challenge. What’s more, over 50 percent say they also “get intense cravings” and “snack when not hungry.”

If you relate, it might be a relief to know you’re not alone. Of course, that’s little consolation when your spoon’s scraping the bottom of a freshly-opened jar of cookie butter.

But what if you realized this behavior occurs…

  • Every time your mom calls?
  • On Sunday nights, when you’re dreading the start of a new week?
  • Whenever you see, smell, or hear something that reminds you of your ex?

In our coaching approach, we call this “noticing and naming,” and it offers us great opportunities to regain control.

Emotional eating and intense cravings are typically part of a pattern of behavior that’s triggered by a specific experience—a thought, feeling, and/or situation.

If you can identify the trigger, you can disrupt the pattern of behavior and make different choices. 

We use what we call a “break the chain” worksheet that helps clients identify their emotional and stress eating triggers. Then, we apply a step-by-step strategy to build alternative actions.

For the complete instructions, read this article: Conquer your cravings and break the sinister cycle that makes you overeat.

Nutrition Challenge #2: “I don’t plan meals.”

Survey says… 53 percent of both men and women check this box.

But good news: Serious improvement in this area may not be as time-consuming and complicated as it sounds.

Think about meal planning on a continuum. 

At the far left: You put zero thought into what you might eat later today or tomorrow or the rest of the week. Most decisions are made after you’re already hungry and while you’re staring at the contents of your refrigerator—or looking at a drive-thru menu.

At the far right: You spend Sunday morning grocery shopping and taking the afternoon to prep seven days of breakfast, lunch, and dinner, packing it away in containers and leaving nothing to chance.

But in between? There’s real opportunity to progress, and it doesn’t require a complicated meal plan. You just need to do a little better than you are now.

A great place to start: 

Plan to eat one to two servings (think: an amount the size of your fist) of produce at each meal. 

Don’t worry about variety for now: If you like steamed broccoli or raw carrots or sliced cucumbers, you could have those at every meal, if you want. Just practice buying what you need and eating it at breakfast, lunch, and dinner.

And if you find yourself at a restaurant, stick to the plan. That could mean getting a side salad with an order of broccoli instead of fries. (For bonus planning, try checking the restaurant’s menu online before you go.)

You’ll be amazed at how this simple approach can transform the quality of your meals, yet it doesn’t require a ton of effort.

For more ways to ease yourself into healthy eating, check out: Why meal plans usually suck.

Nutrition Challenge #3: “I eat too quickly.”

While this isn’t at the top of the challenge list overall, it was the #1 issue for men—with nearly 60 percent of guys raising their hand.

And turns out, these folks are spot-on. Almost everyone benefits from eating more slowly.

In fact, in our coaching method, slow eating is one of the first practices we ask clients to do. The reason is simple: It’s incredibly effective.

The act of consciously slowing down—even just taking a breath or two between bites at first—can help you eat less without feeling deprived.

And we’ve found it works for everyone from the most advanced dieters to those who’ve struggled with healthy eating for a lifetime.

To experience how you can use this practice to transform your body—starting at your next meal—see The 30-day slow eating challenge.

Nutrition Challenge #4: “I have a serious sweet tooth.”

Maybe you love cookies. Or M&Ms. Or anything that’s rolled in sugar.

That’s completely normal, according to almost 50 percent of our new clients.

However, it’s typically not just the sweetness that appeals to your taste buds, belly, and brain. It’s a diabolically delicious combination of sugar, fat, and salt that makes certain foods nearly irresistible. There’s even a special name for them: hyperpalatable.

In fact, food manufacturers use this flavor formula to create products you can’t stop eating. (It’s great for sales, after all.)

The biggest challenge with these foods is their availability: They’re everywhere, including your kitchen.

So, remember Berardi’s First Law (named for its originator, Precision Nutrition co-founder Dr. John Berardi):

If a food is in your house or possession, either you, someone you love, or someone you marginally tolerate will eventually eat it.

This also leads to the corollary of Berardi’s First Law:

If a healthy food is in your house or possession, either you, someone you love, or someone you marginally tolerate will eventually eat it.

We’re not saying you should make sweets off-limits. Instead, shape your environment to set yourself up for success.

What would happen if, next time you visit the grocery store, you bought some fruit for dessert instead of that jumbo pack of Oreos? 

Try it, and observe what happens.

To learn more about how to handle hyperpalatable foods, read Manufactured deliciousness: Why you can’t stop overeating.

Nutrition Challenge #5: “I eat out a lot.”

With so many temptations on restaurant menus, it’s natural to feel a little tortured about what to order. Once that mental back-and-forth begins, it’s all too easy to say, “Heck with it, give me the carbonara and pass the bread sticks.”

Along with planning meals or your food choices (as in Challenge #2), you can also plan how to show up.

  • Is this a special occasion where you want the freedom to indulge? Is the food so unique and amazing at this restaurant that it’s truly worth it? (If so, slow down and really savor the experience.)
  • Or would you prefer your choice align with your healthy eating practice? (If so, consider preparing in advance by reviewing the menu, or even setting a phone or calendar reminder to help yourself stay on track.)

There’s no right or wrong answer, but deciding ahead of time can help you stay focused and avoid being distracted by a mountain of pasta. 

Every time you follow through on your plan, notice how you feel after you’ve finished your meal.

Ask yourself: “Am I just as satisfied as I would have been otherwise?”

If yes, that’s a positive step to encouraging the same behavior next time. (With more practice, smart choices become easier and easier.)

If no, try following these steps:

  • Order a plant-rich dish. (Shoot for half your plate to be vegetables.)
  • Choose a lean protein. (Read: chicken breast or fish.)
  • Avoid breaded and fried foods. (This eliminates a lot of poor choices.)
  • Ask for dressings on the side. (And use responsibly.)
  • Eat slowly. (See Challenge #3, above.)
  • Stop when you’re 80 percent full. (See Challenge #6, below.)

These aren’t hard and fast rules, but a practical guide for when you’re eating out—no matter if you’re at a fine-dining establishment or a fast food chain.

Is this your top challenge? Make sure to read 25 ways to eat well on-the-go for additional insights and strategies.

Nutrition Challenge #6: “I eat larger portions than I need.”

In the weight loss industry, it’s popular to tell people, “It’s not your fault.”

And in this case, it’s probably true. Between your parents directing you to “clean your plate,” the abundance of hyperpalatable foods (see Challenge #4), and the mega-meals served by chain restaurants, eating more than you need can feel completely natural.

Which means eating an appropriate-sized meal can feel… completely unnatural. At least until you get you used to it. And that requires practice.

A simple way to start: 

Eat slowly (Challenge #3… again), and stop when you’re 80 percent full. Do this no matter how much is left on your plate or how uncomfortable it makes you feel. 

This won’t be easy at first, and you may wonder, “Am I at 80 percent full or 70 percent?” or “Did I just totally mess up and go over?”

Don’t worry about it. The point is to become a more mindful eater and pay better attention to your body’s satiety signals. That takes time, and like any skill, you’ll improve with practice.

We’re going for progress here, not perfection.

Of course, it helps to start with a reasonable portion size. But you don’t need to enter your meals into a calculator ahead of time. You can use your hands to estimate how you should eat, with our simple but effective portion and calorie control guide.

Nutrition Challenge #7: “I don’t have time to prepare meals.”

Are you seeing a theme emerge? Sure, this one’s related to “I don’t plan out meals” and “I eat out too much.” But it’s also slightly different because it’s specifically calling out the reason why: a lack of a key resource.

Now let’s be honest: There may be a lack of desire here, too, at least compared to activities you do have time for. And that’s okay.

After all, many people are on the move all day, making a living, commuting, and/or caring for others. You deserve some time to unwind, and if that means grabbing takeout so you can sink into your couch 30 minutes sooner, we get it.

But let’s go back to our continuum concept:

  • If you’re making zero meals now, could you find time to make one meal each week?
  • Or if you’re making three, could you find time to make four?

If you can make just one extra meal, you’ll be taking a positive action to change your behavior and improve your health. 

That’s how real, lasting transformation happens: one tiny step at a time, not by trying to change everything overnight.

So figure out what action you’re capable of now—even if it doesn’t seem like much—and try it out. Then practice it next week, too. As it becomes easier, ask yourself: “Could I add in another home-cooked meal?”

Remember: Progress, not perfection.

And for more ways to deal with a hectic lifestyle, check out 7 ways to make time for exercise and nutrition.

Nutrition Challenge #8: “I drink too much.”

If you’re nodding your head right now, we feel you. And so do more than 30 percent of our new clients who say they over-consume alcohol.

The question is: What does “too much” mean? It can be different for everyone.

Maybe you’re drinking two or three glasses of wine at night and wondering if you’re relying too much on alcohol to take the edge off. Or perhaps you don’t imbibe during the week, but drink to excess on the weekend.

Even if you don’t have what’s considered a “serious” problem, your drinking habits could be affecting your ability to lead a healthier lifestyle—by interfering with your sleep, affecting your judgement (“Hey everyone! Who wants late-night nachos??”), and stimulating your appetite.

Ask yourself: What’s one action you could take to feel a little better about your alcohol intake?

  • Could you have two glasses tonight instead of three?
  • Could you drink more slowly, so that one glass lasts longer?
  • Could you have a glass of water between cocktails?

If your alcohol intake isn’t destroying your work or family life, you don’t necessarily have to slam on the brakes.

Ease yourself into it, and notice how you feel. Better awareness can result in better choices. 

For more help and how-to advice, check out: Would I be healthier if I quit drinking?

If you’re a coach, or you want to be…

Learning how to coach clients, patients, friends, or family members through healthy eating and lifestyle changes—in a way that helps each individual overcome their unique nutrition challenges—is both an art and a science.

If you’d like to learn more about both, consider the Precision Nutrition Level 1 Certification. The next group kicks off shortly.

What’s it all about?

The Precision Nutrition Level 1 Certification is the world’s most respected nutrition education program. It gives you the knowledge, systems, and tools you need to really understand how food influences a person’s health and fitness. Plus the ability to turn that knowledge into a thriving coaching practice.

Developed over 15 years, and proven with over 100,000 clients and patients, the Level 1 curriculum stands alone as the authority on the science of nutrition and the art of coaching.

Whether you’re already mid-career, or just starting out, the Level 1 Certification is your springboard to a deeper understanding of nutrition, the authority to coach it, and the ability to turn what you know into results.

[Of course, if you’re already a student or graduate of the Level 1 Certification, check out our Level 2 Certification Master Class. It’s an exclusive, year-long mentorship designed for elite professionals looking to master the art of coaching and be part of the top 1% of health and fitness coaches in the world.]

Interested? Add your name to the presale list. You’ll save up to 44% and secure your spot 24 hours before everyone else.

We’re opening spots in the brand-new Precision Nutrition Level 1 Certification on Wednesday, October 2nd.

If you want to find out more, we’ve set up the following presale list, which gives you two advantages.

  • Lock in your one-time special discount—and save up to 44%. We like to reward people who are eager to boost their credentials and are ready to commit to getting the education they need. So we’re offering a discount of up to 44% off the general price when you sign up for the presale list. Remember: After October, you’ll never see this price again.
  • Sign up 24 hours before the general public and increase your chances of getting a spot. We only open the certification program twice per year. Due to high demand, spots in the program are limited and have historically sold out in hours. But when you sign up for the presale list, we’ll give you the opportunity to register a full 24 hours before anyone else.

If you’re ready for a deeper understanding of nutrition, the authority to coach it, and the ability to turn what you know into results… this is your chance to see what the world’s top professional nutrition coaching system can do for you.

The post Exclusive data: Overcome the 8 biggest diet challenges, based on 100,000 client results. appeared first on Precision Nutrition.

Opening October 2019: The Brand-New Precision Nutrition Level 1 Certification

Precision Nutrition Certification

The Precision Nutrition Level 1 Certification is the world’s most respected nutrition education program. Taken by over 70,000 health and fitness professionals, it gives you the knowledge, systems, and tools you need to feel confident and qualified to coach nutrition with anyone.

Developed over 15 years, and proven with over 100,000 clients, the Precision Nutrition curriculum stands alone as the authority on the science of nutrition and the art of coaching.

Whether you’re already mid-career, or just starting out, the PN Level 1 Certification is your springboard to a deeper understanding of nutrition, the authority to coach it, and the ability to turn what you know into results—for yourself and your clients.

For more, check out this short video; it includes interviews with renowned health and fitness professionals who’ve experienced the program:

 

 

On Wednesday, October 2nd, we’re opening registration for the brand-new Precision Nutrition Level 1 Certification.

The certification gives health and fitness professionals the knowledge and tools they need to feel confident and qualified to coach nutrition with anyone.

Plus, you can lock in a one-time special discount—and save up to 44%! (More details below.)

Nutrition coaching can make (or break) the results you get.

When your job is to help people get in better shape, focusing on nutrition is the most important and effective step. But there’s a big problem: Most coaches don’t feel qualified to coach nutrition.

They don’t know where to start, what recommendations to make (or when to make them), or how to get their clients to actually follow the plan.

Despite their best intentions, these coaches often fail to get their clients the results they deserve… which leads to negative feelings of confusion, stress, and career burn-out.

But it doesn’t have to be that way. Nutrition coaching doesn’t have to be so confusing or difficult.

In the Precision Nutrition Certification, we’ll guide you and point out everything you need to know in order to feel confident and qualified.

The result? You’ll be able to offer advice that you know is right. And you’ll be able to transfer that knowledge in the right way, so that each person you work with gets the results they’re looking for.

Put simply: Knowing how to coach nutrition effectively is the key to helping people get the results they deserve (and the business you deserve.)

We’ll show you how.

Precision Nutrition Certification

 

 

What if you could make a real difference with the people you work with—and never feel confused about nutrition again?

Imagine how good it would feel to have total confidence in your nutrition knowledge… to finally feel qualified to give nutrition advice… and to feel empowered to coach anyone to better health and fitness.

That’s what the Precision Nutrition Level 1 Certification has done for over 70,000 health and fitness professionals—and you can be next.

Equally rooted in the latest nutrition science and behavior-change psychology, it’s a proven and practical coaching system that shows you exactly what to do at every stage of the nutrition coaching process—from the very first time you meet with a client, until they reach all their goals.

The best part? You’ll never feel confused about what to do with your clients ever again. With our help, you’ll learn how nutrition really works—and discover how to coach people through powerful transformations.

With the Precision Nutrition Certification, you’ll learn how to:

  • Give the right advice at the right time
  • Get better results… with less effort
  • Boost your credibility and establish your reputation
  • Build the kind of business (and lifestyle) you’ve always wanted.

No matter where you’re at in your career,  you can become Precision Nutrition Certified… and learn how to coach nutrition in the most effective way possible.

And the Precision Nutrition Level 1 Certification will help you do it.

 

 

A brand-new, completely updated 4th edition.

Since we first launched the Precision Nutrition Certification, we’ve been recognized as the world’s most definitive source on the science of nutrition and the art of nutrition coaching.

Indeed, over 2 million people interested in fitness, health, food, and nutrition visited our website last month, enough to fill Dallas Cowboy stadium 20 times.

Yet we’re never satisfied with yesterday’s success.

Nutrition science is dynamic, and new discoveries are made daily. And that’s just on the research side. As we continue to coach (over 100,000 clients to date), we’re discovering new methods to achieve real, lasting behavior change.

As we train and certify health and fitness professionals (over 70,000 and counting), we’re also uncovering the best ways to help our Certification students learn, retain, and apply the material.

That’s why we’ve spent the better part of this year re-envisioning and redesigning the program from the ground up.

Here’s what’s new…

New “skills, practice, and action” framework

It’s one thing to read and retain information. It’s an entirely different thing to actually apply what you’re learning and start getting results right away.

This was our focus in this 4th edition: To teach you the theory and to help you practice what you’re learning, so that you can start getting life-changing results with your clients from Day One of the program.

We’ve designed the entire curriculum in a way that helps you immediately apply your new knowledge.

  • Practice-based approach. Along with reading the textbooks, watching the videos, and answering workbook questions, you’ll also get the opportunity to practice what you’re learning throughout the entire program. By the end, your nutrition coaching skills will be second nature to you.
  • Step-by-step learning process, for immediate results. You can read a chapter in the morning, and use what you learned in your afternoon coaching sessions with clients.
  • Active learning tools. From case studies, to “try it now” exercises, to your own “Learner’s Manual,” we’ll give you all the tools you need to use what you’re learning in the real world, right away.

With the Precision Nutrition Level 1 Certification, you’ll learn nutrition coaching the right way.

Now, more than ever, our certification is guaranteed to give you a one-of-a-kind education experience—plus the knowledge and confidence to coach nutrition with anyone.

That’s why top organizations like this come to us for help:

And companies like:

And major media outlets like:

Newly updated 4th edition of the Level 1 Certification program

This latest version of the program is more valuable and practical than ever. Inside you’ll find:

  • 3 unit textbooks, beautifully packaged in a box set—to give you everything you need to know about nutrition, exercise, behavior-change psychology, and coaching practice. Plus, it’s easy to carry from your house, to the car, to the gym, so you can study anywhere!
  • 20 animated instructional video seminars, to help you better understand each chapter (check out a sample video below).
  • Workbook and study guide, with exercises and thought experiments to help prepare you for the end-of-chapter exams.
  • Real-world case studies, drawn from our work with over 100,000 clients, to help you practice and retain the concepts you’re learning.
  • Over 40 premium coaching tools, including assessment forms and questionnaires, to help you learn more about your clients and unlock their full potential.

The brand-new 4th Edition of the Precision Nutrition Level 1 Certification is beautifully packaged in a box set and packed with the latest research and proven coaching practices.

Professional nutrition software, ProCoach (optional)

As a PN Level 1 Certification student, you’ll also have the opportunity to access ProCoach, our cutting-edge nutrition coaching software that helps you coach more people, in less time, with better results. This is only available to Certification students.

Tested with over 100,000 clients, ProCoach helps you deliver world-class nutrition coaching. Now you can grow your business while working less & getting better results.

Community of like-minded people + top experts

As a PN Level 1 student, you’ll get instant access to our private Facebook community. Now you’ll be able to learn alongside an extremely supportive group of over 35,000 coaches, physicians, trainers, nutritionists, researchers, therapists, yoga teachers, and other health and fitness professionals from all over the world.

With case studies, lessons, tips of the day, and more, being part of this community will deepen your learning, introduce you to new people, and help you level up your career.

You’ll also get daily access to the field’s most accomplished experts and coaches, including Brian St. Pierre, Dr. Krista Scott-Dixon, Dominic Matteo, Dr. Helen Kollias, Kate Solovieva, Adam Feit, Lisanne Thomas, and more.

As part of the community you can ask questions, get feedback and advice, and nerd out on everything health and nutrition.

Precision Nutrition Certification

 

 

The Precision Nutrition Certification is everything we’ve learned over 15 years—brought together, and shared with you.

Precision Nutrition is the only nutrition certification company in the world that successfully coaches real clients every single day. 

What does that mean? The Precision Nutrition Level 1 Certification is NOT full of abstract theory that doesn’t work in the real world.

Instead, it’s deep knowledge that’s client-tested, scientifically proven, and constantly updated based on the data we’ve collected working with 100,000 coaching clients.

Even better, you’ll get the education you need, on your terms and on your schedule—without having to go back to school.

Precision Nutrition Certification

 

 

Why choose Precision Nutrition?

The Precision Nutrition Certification gives you everything you need to feel confident and qualified to coach nutrition with anyone.

Here are just a few reasons for why we’re the most-respected nutrition certification company in the world.

We wrote the book on nutrition coaching

The PN Level 1 Certification, 4th Edition. There’s nothing else like it anywhere.

We couldn’t find a textbook or a course that did all the things we wanted to do, nor all the things we wanted to teach others.

So we created the Precision Nutrition Certification, based on our extensive research and work with over 100,000 clients. It includes 3 unit textbooks, packaged in a beautiful box set for easy reference.

Each unit is packed with the latest research in nutrition and behavioral-change psychology, and includes practical coaching strategies, plus a step-by-step system for getting results with anyone.

Let’s get specific:

In Unit 1, you’ll learn all about the Precision Nutrition approach to coaching. After working with over 100,000 people (and counting), we’ve learned what really works for helping people change. Now we’re passing it onto you.

We’ll show you how to:

  • Set yourself up for the best learning experience
  • Explore your own coaching style
  • Use scientific evidence in coaching
  • Build a healthy coaching relationship with clients
  • Coach people to “deep health”—where your clients thrive in all areas of their lives (physical, mental, emotional, and so on)

Next up is Unit 2, where you’ll dive into the science of nutrition. We’ll cover topics like:

  • The body’s systems, organs, and cells
  • Calories and metabolism
  • Digestion, absorption, and water balance
  • Energy production, fat storage, and muscle gain
  • Macronutrients: protein (amino acids), carbohydrate (fiber, sugar, and starch) and fat (triglycerides and fatty acids)
  • Vitamins, minerals, and zoonutrients (yes, zoonutrients!)
  • And much more

It’s like getting a graduate-level education in nutrition science. Yes, you’re going to “nerd out” a bit! But don’t be intimidated. Each chapter is written in a way that’s easy to consume and comprehend.

In Unit 3 you’ll learn how to best apply this new information, including how to:

  • Walk clients through the PN Coaching process step-by-step
  • Assess clients, gather data, and identify their goals
  • Create an action plan they’ll actually follow
  • Measure their progress and adjust where necessary
  • Help them achieve lasting changes in their health and lives
  • Work with all types of clients and situations
  • Build a coaching business, in-person or online

In all, you’ll get nearly 700 pages of the latest, most effective research in nutrition science and behavior-change psychology—co-authored by some of the industry’s leading authorities in health and fitness.

And that’s not even including the workbook & studyguide, case-studies, and video seminars you’ll have access to.

Like this video from Chapter 3, called “What is a great coach?”:

With this incredible learning resource we’re doing everything in our power to change the game. We’re out to educate and train a new, more effective kind of health and fitness professional.

And we’re being recognized for it by the top organizations in the world.

The PN Method has been validated clinically.

The Precision Nutrition Method, which drives our Certification and ProCoach programs, was recently validated in 3 peer-reviewed studies. This means that the system you’ll learn in the Level 1 program is truly “evidence-based.” In fact, we’re the only nutrition certification company in the world that successfully coaches real clients every single day.

Our method was recently validated in peer-reviewed studies published in Internet Interventions, the Journal of Cancer Survivorship, and Obesity Science and Practice.

Having worked with over 100,000 clients, we know our system is highly effective at helping people lose fat, build strength, and make big health improvements. Now the medical and scientific communities know it, too.

 

 

Master the science of nutrition and the art of coaching.

We’ve said it before, but it bears repeating: Precision Nutrition is the only nutrition certification company in the world that successfully coaches real clients every single day.

Clients like these:

What’s that mean for you? You can trust that every single thing we teach you in the Level 1 Certification has been tested, tweaked, and proven to work.

Get the brand-new Precision Nutrition Certification at the lowest price ever—save up to 44%. (October 2019 registration only.)

Experts, coaches, educators, and scientists all agree: The Precision Nutrition Level 1 Certification is the gold standard in nutrition coaching education.

Now you can get a deep understanding of the science of nutrition, boost your credentials, and finally feel qualified to coach nutrition with your clients.

The best part? You can lock in a one-time special discount on the brand-new PN Certification. It’s our way of rewarding those who are ready to invest in themselves, so they can be better professionals and help more people.

The general public price for the previous third edition of the PN Certification was $99 USD per month for 12 months.

For the brand-new fourth edition, the general public price is $119 USD per month for 12 months ($1428 USD).

But when you join the free presale list today, you’ll get the opportunity to pay only $79 USD per month for 12 months or a one-time payment of $799 USD—up to 44% savings.

After years of research and testing, the fourth edition of the Precision Nutrition Certification is more valuable and practical than ever. It includes the most cutting-edge developments in nutrition science, behavior-change psychology, and coaching methodology you won’t find anywhere else.

This one-time special price will never be seen again after our October 2019 registration.

And just like always, we only take a small number of new students to teach them our proven nutrition system. Spots are first-come, first-served, so don’t miss out!

 

 

With the PN Level 1 Certification you’ll:

  • Understand the science of nutrition on a deep-level. We’ll help you understand the what, why, and how of nutrition coaching so you can feel qualified to give advice, and empowered to help anyone achieve better health and fitness.
  • Get amazing results for your clients. Never feel confused about what to do with your clients ever again. We’ll show you how to give the right advice at the right time. You’ll learn how to create a clear action plan for each client, with uncomplicated nutrition and lifestyle practices they’ll actually stick to.
  • Apply what you’re learning right away, for immediate results.  Along with building new and valuable skills over time, you’ll also be able to apply what you’re learning right away. That means you can read a chapter in the morning, and use what you learned during your afternoon sessions.
  • Earn the income you deserve to earn. A coach who truly understands how to help people is worth their weight in gold. And since people LOVE to tell their friends and family about their success, you can sit back and watch your client retention and referral business jump to a new level.
  • Study at your own pace, from anywhere. We know how busy life can get. That’s why you can take as long (or as short) as you like to work through the materials and get certified. Because the PN Certification is like a degree in elite nutrition coaching, you don’t have to go back to school in order to get the education you need.
  • Establish credibility, grow your reputation, and connect with top professionals. Join the PN Level 1 Certification, and you’re in good company. We now have over 70,000 students from around the world who can confidently say, “I know my stuff — and I change lives.”  You can find many of them on the private Facebook group, where you can swap tips and insights with your colleagues while making new friends.

Precision Nutrition Certification

 

Interested? Add your name to the presale list. You’ll save up to 44% and secure your spot 24 hours before everyone else.

We’re opening spots in the brand-new Precision Nutrition Level 1 Certification on Wednesday, October 2nd.

If you want to find out more, we’ve set up the following presale list, which gives you two advantages.

  • Lock in your one-time special discount—and save up to 44%. We like to reward people who are eager to boost their credentials and are ready to commit to getting the education they need. So we’re offering a discount of up to 44% off the general price when you sign up for the presale list. Remember: After October, you’ll never see this price again.
  • Sign up 24 hours before the general public and increase your chances of getting a spot. We only open the certification program twice per year. Due to high demand, spots in the program are limited and have historically sold out in hours. But when you sign up for the presale list, we’ll give you the opportunity to register a full 24 hours before anyone else.

If you’re ready for a deeper understanding of nutrition, the authority to coach it, and the ability to turn what you know into results… this is your chance to see what the world’s top professional nutrition coaching system can do for you.

The post Opening October 2019: The Brand-New Precision Nutrition Level 1 Certification appeared first on Precision Nutrition.